Loulou is cheeky angel who wants nothing more than to be a devil. If she was a devil she could finally be herself without worrying about "ruining" yet another birthday party...

Laela is a gentle devil who dreams of being an angel! She never liked being a scary little devil and was just too softhearted and shy… to inflict eternal suffering on the damned!?

Daisy is your average teenage girl, trying to balance her love of the occult with the weekly ritual of going to Chinese school. Luckily she has Loulou and Laela to help her figure things out!

Gogo is Daisy's family dog, often described as "head-empty, no thoughts" by Daisy. He is often inadvertently dragged into the antics of Daisy and Co. He also enjoys a good belly rub.